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Get Verified on Facebook: Page or Profile (Blue + Gray Verification Badge) for FREE [2026]

I recently just updated this article to reflect the latest changes to getting verified on Facebook. Enjoy! Ahh, the blue checkmark. The one additional feature that your Facebook page can have over your friends’ pages. Every day, I get tons of messages about this. But is it worth it and will it transform your business?…

Alejandro Rioja
Alejandro Rioja
Updated 9 min read
TL;DR

Getting verified on Facebook (whether it is a personal profile or a page) is actually very simple. In this post, I list the steps that you need to follow to get that highly sought-after blue verification badge to your name.

Table of contents

Open Table of contents

If you are just looking for the verification contact form, here it is. Good luck!

If that doesn’t work, paste this link on your browser: https://www.facebook.com/help/contact/295038365360854

If that still doesn’t work, then your country isn’t eligible. This link works as of March 12, 2026 in the United States. This is what it looks like.

1. How to get your personal profile or business page or profile ready for verification (Blue Badge)

First, let me start by saying that not every page or profile can be verified, unfortunately.

Similar to Instagram verification requirements, Facebook states that your account needs to meet the following 4 requisites to be verified. Your account should be:

  1. Authentic: Your account must represent a real person, registered business or entity.
  2. Unique: Your account must be the unique presence of the person or business it represents. Only one account per person or business may be verified, with exceptions for language-specific accounts. They don’t verify general interest accounts (example: Funny Memes, Rap Videos, etc).
  3. Complete: Your account must be active and have an about section, profile photo and at least one post.
  4. Notable: Your account must represent a well-known, often searched person, brand or entity. They review accounts that are featured in multiple news sources, and they don’t consider paid or promotional content as sources for review.

While most personal pages will be fine meeting the first 3 requirements, the #4 one (notability) is the hardest one to achieve.

It requires that you know how to get press for yourself. (<–read that article to find out how).

Action: Want to get written up on the press quickly? Check out any of these bundles:

Here’s how you can ensure your page meets all the criteria before requesting verification:

Once your profile or page is ready, it’s time to request FB badge verification.

  1. Head over to the official link to request a blue verification.
  2. Select whether you are verifying your Personal Profile or a Page
  3. For a page, select the page from the dropdown. For a profile, provide your profile link (i.e. https://www.facebook.com/riojaalejandro
  4. Attach an official government-issued ID (profile) or tax return, documents of incorporation, utility bill (page).
  5. In the Additional Information textbox, introduce yourself and write a compelling reason as to why you should be verified. Here you should include your website and links to relevant press articles or a Wikipedia page. Don’t make it an essay, keep it short and quick. You can do something like: I’m Alejandro Rioja, a serial entrepreneur, founder of Flux Ventures. You can read the press I’ve gotten for myself and my companies.
  6. Hit Send and wait 2-30 days to hear back from Big Brother Facebook.

Read this: How to get verified on Instagram.

Another helpful trick to see if you can get verified using Facebook Ads Manager

If you tried the above 2 options and couldn’t get verified AND are spending a considerable amount of money on Facebook Ads ($50k/mo+), try reaching out to them via your assigned Ad Account Representative and see if they can submit a verification request on your behalf.

3. FAQ

Who can get verified on Facebook?

Anyone that meets the 4 verification criteria stated by Facebook (authenticity, uniqueness, completeness, and notability).

The link is here. Good luck!

What are the benefits of having a blue or grey badge? Is it worth it?

To be honest, other than having a shiny badge next to your name, having a verified checkmark is not that exciting or worth it, especially if you are paying for one. I would highly encourage you not to buy Facebook verification.

Btw, I do NOT sell any sort of verifications.

How long does it take for Facebook to approve/reject a verification request?

For a grey badge, it can take anywhere from 48 hours to a week to receive a response from Facebook.

For a blue badge, it takes 3-45 days to hear back. Make sure to keep an eye out on your support inbox.

Why did Facebook reject my verification?

If you got your verification request denied it is most likely due to the following reasons:

If you got rejected, you can re-apply in 30 days.

What is the difference between the blue and gray badge?

As of October 2019, Facebook no longers offers grey badges to business pages. This is because it was confusing to users.

“Based on feedback, we’re removing the gray badge and focusing on other ways for businesses to show their authenticity on Facebook,” said a Facebook spokesperson.

Who got the blue verification check and who got the grey one?

blue and grey badge

The blue checkmark is for large brands, media companies, or public figures (like the main @CVS page or @Drake).

The grey checkmark is for a particular store location (think Target on 4th street), or smaller businesses (like Mom and Pops Ice Cream).

How do I request business verification?

You can follow the steps outlined here.

What are the verified badge requisites for law enforcement, city governments, politicians and elected officials?

There are some additional requirements for verified Pages for law enforcement agencies, city governments, politicians, and elected officials.

Law enforcement:

City government:

Politician:

Elected official:

Bottom line

So those are the steps to verify your page or profile on Facebook.

The application process has been streamlined but remember that you need significant press to get successfully verified.

If you got verified, congrats! That is a great step towards beefing up your social media presence. 

If you are still not verified, let me tell you, you are not missing much. There are other better ways to interact and prove whatever you want to prove to your audience.

I encourage you to read these other posts, which you will certainly enjoy:

Please share this article with your Facebook friends and marketers! Also let me know if you found any issues!


This guide is part of alejandrorioja.com — written by Alejandro Rioja, who now builds AI agent systems for founders. Including the agent that keeps this site current. How it works →

Updated for May 2026

A few things have shifted since this post first went up. Meta dropped the legacy “Page” verification track in 2024 and folded it into Meta Verified ($14.99–$19.99/mo depending on tier and country) — the blue check is now a subscription, not a one-time review. Friend-request flows still work as described, though Meta moved the bulk-cancel UI deeper into mobile settings; the desktop m.facebook.com/friends/center/requests/outgoing route still works (2026-04 spot check).

Worth knowing in 2026: ~3.07B Facebook MAU (Meta Q4 2025 earnings), but the share of time-on-platform relative to Reels and WhatsApp has continued sliding. If this post is part of an outreach strategy, weight WhatsApp and Threads (yes — Threads survived the 2024 pivot speculation and crossed 200M MAU) accordingly.

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